The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
The top two categories where people say they buy premium, high quality or “luxury” brands are electronics and fragrances/colognes, according to a new poll from the Ipsos Consumer Tracker
Few Americans say they're reading positive news about the economy, though more Republicans say they're seeing it than Democrats, according to new polling from the Ipsos Consumer Tracker
With Growing Appetite for Longer Form Online Video Content, Consumers Show Interest in Monthly Subscription-based Models for Online Streams
Ipsos/MS&L Survey Uncovers Drivers of Digital Influence and Reveals How Information Is Shared Online
Family Is Seen as Being Most Rewarding and Most Appreciative
Ipsos Healthcare Researchers to Share New Modeling Techniques at Industry Conference
Expectations for the Future Return to Negative Territory
Fred LaManna on Board with Not-For-Profit Network of Pharmaceutical Industry Professionals
