The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
Marketers should identify the unique, tangible features of their EV models, and build creative campaigns around those specific solutions.
The third edition of our Equalities Index covers 31 countries, and finds twice as many think campaigns to promote equality should go further (43%) than believe they ought to be rolled back (21%).
New poll on behalf of the DMI shows these three as the most important characteristics in Americans' decisions to purchase milk.
Over half of Americans believe that race relations have worsened since President Trump took office.
President Trump's approval rating remains steady. Democrats narrowly lead the congressional generic ballot.
Concern about healthcare in the US is the principal worry for Americans, closely followed by immigration.
Ipsos poll shows almost a third of the American people agree that the news media is the enemy
