The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
The top two categories where people say they buy premium, high quality or “luxury” brands are electronics and fragrances/colognes, according to a new poll from the Ipsos Consumer Tracker
Few Americans say they're reading positive news about the economy, though more Republicans say they're seeing it than Democrats, according to new polling from the Ipsos Consumer Tracker
Public Remains Split on Reform Proposals
A Majority Oppose Sending More Troops to Afghanistan Amid Feeling that U.S. Is Not Winning the War
Taste Important in Food Decisions, Convenience in Household and Personal Products Decisions
Few Pamper their Dogs with Luxury Goods and Services
Nearly One Quarter (23%) Of Those Who Say a Vacation is Important Aren't Confident They'll Take One This Year