The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
The top two categories where people say they buy premium, high quality or “luxury” brands are electronics and fragrances/colognes, according to a new poll from the Ipsos Consumer Tracker
Few Americans say they're reading positive news about the economy, though more Republicans say they're seeing it than Democrats, according to new polling from the Ipsos Consumer Tracker
Democrats continue to dominate the generic congressional ballot. President Trump's approval rating is 39% among all Americans.
Immigration remains the top of mind issue among all Americans. President Trump's approval remains steady at 41%.
Americans generally favor equal rights but are divided on issues such as gun control and right to refuse business services
Most Americans are proud to be American, but aren't proud of America right now, reveals a new Ipsos/USA Today Poll
Perspectives on U.S.-Mexico relations on the eve of the Mexican presidential election
Most Also Believe That Consistently Reading on Paper Has Clear Benefits