The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
When was America greatest? A (shrinking) majority say it was greatest before the 1980s, according to the Ipsos Consumer Tracker. Just 9% think it’s at its greatest in the present day. More (12%) think it was never great.
Only 34% of parents have started back-to-school shopping heading into August, according to the Ipsos Consumer Tracker
06 November 2023
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02 November 2023
Below are five charts on the state of COVID-19 and how Americans feel about the new bivalent COVID-19 vaccine
However, the 538/Washington Post/Ipsos post-debate poll also finds that most Republican primary voters did not tune into the debate
Highly respected executive brings 25-years of experience in media planning, analytics and brand building to Ipsos MMA
48% across 31 countries say the quality of the healthcare in their country is good – but the picture is inconsistent.
Strategy3, Ipsos’ marketing, innovation and strategy consulting company, has been recognized by Forbes as one of the World’s Best Management Consulting Firms for the second consecutive year.