The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
With everything going on in the U.S. these days, we asked Americans: How uncertain are you feeling about the impacts of the actions of the government and how satisfied do you feel?
Brands shouldn't overlook the partisan common ground on healthier food, or the strong demand for safety and transparency among mothers and women.
Fred LaManna Joins The Research Firm's Burgeoning Healthcare Practice
Recent comments by President Bush about signs of weakness in the domestic economy, further rate cuts by the Federal Reserve and poor jobs data have taken a toll on consumer confidence.