The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
The top two categories where people say they buy premium, high quality or “luxury” brands are electronics and fragrances/colognes, according to a new poll from the Ipsos Consumer Tracker
Few Americans say they're reading positive news about the economy, though more Republicans say they're seeing it than Democrats, according to new polling from the Ipsos Consumer Tracker
Claritin OTC Switch Ignites A Reversal Of Trends Within The Allergy Treatment Market, Reveals Ipsos
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2% Of Americans Purchase Their Prescription Drugs From Canada Or Mexico, Reveals Ipsos-Insight
More Users Access The Internet Through High-Speed From Any Device Or Location Than Dial-Up Connection, While Wireless Internet Grew A Whopping 145% Year-Over-Year, "The Face of the Web" Study From Ipsos-Insight Reveals
Customer Loyalty is Dead! Long Live Customer Loyalty!
Sensitivity, Humor Rate Higher Than Good Looks And Money, In Ipsos Global Survey