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Accelerating Growth
GreenBook Insight Innovation blog posting March 2014 - The world is changing dramatically. Consumers are more connected than ever, and technology has enabled companies to create, and bring new products to market, with significantly fewer resources than ever before. So the question becomes, what steps do we as researchers have to take to help our clients not only maintain market share, but to drive growth?
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Top Technology Trendsetters 2014
SURVEY Market Research Bulletin, March 2014 - Ipsos Public Affairs' Julia Clark is honored to be named a Technology Achiever for administering research technology that advanced previous capability. Click here to read a brief interview with Julia.
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Europe is on the Wrong Track Say Citizens in Ten of EU's Largest Countries - But Little Desire to Leave the European Union Outright
Faultlines Across Europe with Mediterranean Countries (Spain, Italy, France) Most Unhappy, But Central Europe (Germany, Poland, Hungary) More Positive
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Hispanic Youth Living the Dream — With Their Parents?
Thoughts and ideas from Ipsos Public Affairs to stimulate your understanding of public opinion and consumer attitudes
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A Flexible Solution to Understanding Today's Ongoing Conversations
Your customers are talking about you. They're on Facebook, Twitter, Pinterest, Instagram. They're uploading photos, sending short videos, and tweeting.
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A Flexible Solution to Understanding Today's Ongoing Conversations
Your customers are talking about you. They're on Facebook, Twitter, Pinterest, Instagram. They're uploading photos, sending short videos, and tweeting. Most importantly though, they're sharing their views about your brand and about their experiences with your brand. And they're doing so 24/7.