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Tips for launching digital solutions for chronic conditions
Revisit our recorded webinar as both Ipsos and industry experts explore the challenges and benefits of leveraging digital health solutions for chronic condition management.
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Powerful pack testing, made simple
Revisit our on demand demonstration of FastPack, Ipsos’ approach for rapid and reliable packaging evaluation.
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Insights for activating the purchasing journey
Revisit our recorded webinar to hear insights and techniques for researching, developing, and implementing a human-first, science-based strategy for activating the purchasing journey.
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Behavioral Science Insights for Healthcare Marketers
Revisit our on demand webinar featuring tips for how healthcare marketers and brands can best leverage insights from behavioral science research.
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Turbulent Times, Tighter Pocket Books: Enhancing Value Without Dropping Prices
We explore the less obvious and often overlooked, yet predictable, ways that consumers shift their spending during economic uncertainty.
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Human Factors For Kids: Conducting human factors testing with pediatrics
Listen in as we discuss the nature of the conditions affecting pediatrics, the FDA guidelines on pediatric users, as well as the considerations required to design and conduct human factors research with pediatric patients.
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Novartis Insights Innovation Unlocks the Online Ecosystem
Every therapeutic category has its own unique online ecosystem, and the flow of information (and misinformation) can be mapped to drive online content, engagement, and channel strategies. Here’s an example.
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Five Truths That Define Millennials
It seems hard to get away from the word `Millennial' these days.
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From Discussion to Insight: Best Practices in Building Successful Online Communities
Let's start with a nice big statistic: 83% of consumers say "I would pay more for a product or service from a company that puts me first."