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Innovation, Inclusion & Insights Webinar Series
Listen in as we invite industry leaders to take part in candid conversations exploring their approaches to innovation, connecting with consumers, and advancing cultural intelligence initiatives.
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Personas in the Age of AI
Learn more about how AI-powered persona bots are changing the way personas are created, used, and their inherent benefits and limitations.
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Short-Form Social Misfits
The next creative shift that will drive advertising effects in TikTok, Instagram Reels and YouTube Shorts
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Strive for More 2.0: The Female Portrayal Guide for Growth-Obsessed Marketers
The brands that commit to closing the portrayal gap — and pushing beyond traditional narratives — will be the ones that win with women, and all consumers, and drive long-term impact.
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The Rising Tide of Private Labels: How name brands can stay afloat
By embracing innovation, building strong brand equity, enhancing the customer experience, and adopting strategic partnerships and omnichannel strategies, name brands can thrive in the face of competition.
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Insights to Activate
Insights to Activate is a monthly series exploring a range of timely topics, featuring impactful insights that you can activate tomorrow.
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The Super Bowl’s Best Ads: Insights to Activate
Here's what it takes for advertising to make a big breakthrough at the Super Bowl in 2025.
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Insecurity in B2B Data Security
Take a look at insights from the Ipsos Business Insights Collective, exploring the perspectives of senior decision-makers on the evolving challenges of data privacy and security, and outlining the crucial steps organizations must take to fortify their defenses in the digital age.
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Commerce Redefined: TikTok’s role in ushering in a new era
Ipsos and TikTok reveal how the platform's unique blend of discovery, authenticity, and seamless shopping is revolutionizing the way consumers and brands interact in the new era of commerce.