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Drop in U.S. consumer sentiment erases recent gains
Purchasing and investment confidence show the most marked declines
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Few parents and students know about Title IX and the protections it offers
A new Ipsos poll, conducted on behalf of The Shirley Povich Center for Sports Journalism and the Howard Center for Investigative Journalism at the University of Maryland, finds that 50 years after its establishment most parents and secondary school students know little about Title IX.
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Americans brace themselves for higher prices and interest rates
Nevertheless, U.S. consumer confidence remains stable as COVID cases fall and market rallies
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Social listening: Higher education’s competitive advantage
As competition among universities rises, many are turning to social listening to attract students and grow their brands.
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Less than half of families feel confident about paying for their college-bound children's education
Families believe in the importance of higher education, but aren’t sure they can fund college according to Sallie Mae/Ipsos polling.
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Keeping inclusion at the heart of qual for best-in-class research
How can you use qualitative research to ensure intersectional storytelling? Revisit our on demand webinar now.
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Fewer Americans believe that free speech is secure
Norms around what forms of speech are acceptable are rapidly changing.
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Ipsos collaborates with Temple University on Face Mask Research
The collaboration will generate industry-relevant insights about attention, emotion, memory and desirability for marketing, advertising, financial decision making and more.
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Advance or Retreat: Will Affluent Americans be Bullish in 2022?
Revisit our on demand webinar to hear the latest research on Affluents’ expectations for the new year, and what it means for marketers.
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Fewer college students believe that free speech is secure in America today
New Knight Foundation/Ipsos survey finds that when given a choice between campuses allowing all form of speech or limiting speech that could be considered offensive or biased, a majority of college students opt for allowing all types of speech