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Building a Stronger Foundation with Behavioral Science Blueprinting
Revisit our recorded webinar to learn how Ipsos is developing blueprints that show not only what consumers will do, but why they do it, and what they might do next, thus improving your innovation and communication strategies.
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Two in five Americans approve of how President Biden has handled Russia and Ukraine
A new Reuters/Ipsos poll finds American public opinion about Biden's handling of the crisis has improved notably from last week, although a majority still disapproves
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Most men say they don't encounter barriers to improving their health
A recent Ipsos/MDVIP poll finds men who have primary care doctors are more likely to have a better understanding of key men’s health issues
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The Amazing Race 2022 Update: Next-Gen Immuno-Oncology Edition
Read our March 2022 update regarding the two front-runners in this niche category and insights behind their race to market.
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Ipsos Update - March 2022
Opinion polling, the year ahead in Brazil, gender inequality in Japan, and the future of ageing are all featured topics in this month’s round-up of research and thinking from Ipsos teams around the world.
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Are the 2022 midterms a done deal?
All signs point to the GOP gaining the majority of both House and Senate.
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Women are more likely to suffer from negative feelings about their weight and food
Ipsos research shines a light on the disproportionate impact of eating disorders and negative feelings about weight and food on women.
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Covid-19: Expectations and vaccination
Majorities in each of 30 countries believe we will never fully stop the spread of COVID, but views on vaccination mandates vary widely.
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Americans are split over their opinions on abortion
A Reuters/Ipsos poll finds that Americans are also split on who should decide whether abortion is legal or not, with almost 2 in 5 saying it should be up to the federal government while a third say it should be up to the states.
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Aging
We all age, but in the future, we may age more slowly and for longer. This issue of What the Future: Aging will explore the decisions it will take on everything from personal finance, housing and zoning, public policy, healthcare, science and technology to realize living better, longer.