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Taking Real Steps to Address Climate Change
We share insights to help brands understand how consumers think of and act upon sustainability initiatives.
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Ipsos Core Political : Presidential Approval Tracker (01/20/2022)
President Joe Biden is ending his first year as president with his lowest approval rating yet, and with nearly two-thirds of Americans believing the country is off on the wrong track.
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What does a bank branch look like in the future?
Some may question whether bank branches are even needed anymore, but Ipsos research presents an opportunity to refocus consumers on the role of a bank.
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How Inflation is Changing Consumer Behavior
We share data exploring ways consumers are changing their buying decisions as inflation soars.
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America's retreat
Over half believe that the end of the virus is more than a year away or is never happening.
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U.S. consumer confidence remains at pre-Omicron levels
Majorities of American expect both inflation to rise and their income to remain the same in 2022
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Ipsos Core Political : Presidential Approval Tracker (01/13/2022)
President Biden’s overall approval rating remains stable, but his approval rating on COVID-19 has dropped
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Cracks in the foundation
The misinformation landscape that contributed to the events of January 6th, 2021, is still with us.
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Most Americans say it is increasingly difficult to control who can access their online data
However, new Ipsos poll finds few are taking many steps to protect their personal information online
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Ipsos Core Political : Presidential Approval Tracker (01/06/2022)
Americans are feeling more optimistic about the direction of the country one year out from the January 6th incident at the Capitol