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Majority of U.S. Adults Believe Companies Generally Do a Good Job of Protecting Their Customers' Personal Information and Privacy
Local Banks, Online Retailers, Credit Card Companies, and Online e-commerce Companies are Most Likely to be Viewed this Way
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Ipsos Adds to Its Agency and Brand Research Expertise with New Hire
Ashley Hoskinson Joins Ipsos MediaCT's Business Development Team
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Ipsos Puts Extensive Knowledge of Influencers on Display
New Research from Ipsos MediaCT Helps Brands Connect with Coveted Segment
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In Turkey, a Majority (66%) Would Not Feel Safe Riding in a Car or Motor Vehicle with Counterfeit Parts...
...But Three in Four (64%) Agree It Is Often Impossible To Tell the Difference Between Imitation and Authentic Products
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Window Shopping Takes on New Meaning with Puget Sound Residents
Clothing Retailers Can Leverage Online Presence to Increase In Store Traffic
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Five Ways We're Surfing the Mobile Wave to Deepen Insights
The way consumers behave is changing as a result of the digital revolution. According to the US Census Bureau and the CIA Government Factbook earlier this year, mobile penetration in North America has reached beyond 100%. 101% of consumers in the region now have access to mobile devices, meaning there is a significant share of them with access to more than one. 72% of these devices are using mobile broadband internet access, meaning blazing fast connection speeds allowing for innovative ways to push content to consumers.