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We found 3819 results matching with your query. Refine by
  • Society

    DTC Ads for Prescription Drugs are Proving Their Worth

    Six years of consumer purchase trends support their effectiveness, reveals Ipsos PharmTrends174

    20 May 2003
  • Consumer & Shopper

    Rise In Consumer Confidence Ends As Ipsos CASH Index Holds Steady

    Concerns About The Current And Future State Of Local Economies And Personal Finances Combine To Stall Further Gains

    13 May 2003
  • Consumer & Shopper

    Ipsos CASH Index Gains For Record Third Time In A Row

    As The Situation In Iraq Shifts From War To Reconstruction, Optimism About Local Economies Continues To Grow; Even The Partisan Gap In Consumer Confidence Is Narrowing

    22 April 2003
  • Consumer & Shopper

    Ipsos CASH Index Jumps From All-Time CASH Index Low To The Highest Rating In Six Months

    Increased Optimism About The Future Of America's Local Economies Witnessed In The Lead Up To The War In Iraq And During War

    Partisan Party Identification May Explain Some Of The Record Jump In The CASH Index

    8 April 2003
  • Society

    DTC Advertising Comes of Age

    Newer Ad Campaigns Most Effective, Ipsos PharmTrends Shows

    19 February 2003
  • Corporate

    Ipsos Becomes The World's Second Largest Survey-Based Research Specialist

    2002 Revenues Up 12.1% at 538.5 million euros
    Organic Growth: 8.0%

    17 February 2003
  • Society

    Is Direct-to-Consumer Advertising for Drug Samples Effective?

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    1 February 2003
  • Society

    Ipsos-Reid/Cook Political Report: The Gender Gap, Other Gaps, and the Undecided Voters

    Cook Political Report/Ipsos-Reid Survey Shows Bush Reelect Margin is +14 Overall (43% Definitely Vote to Reelect Bush Minus 29% Definitely for Someone Else);

    Gender Gap is 14 Percentage Points (Bush Margin +22 with Men, +8 with Women);
    Age, Region, and Marriage Gaps Wider Than Gender Gap at Outset of 2003

    6 January 2003
  • Consumer & Shopper

    Ipsos-Reid CASH Index: Below 90 For Fifth Straight Month, In Sharp Contrast to Optimism of First Half of Year

    CASH Index Fell Below 90 in June and Has Never Recovered;
    Was Near or Above 100 Most of the First Five Months of 2002

    5 December 2002
  • Society

    More Consumers Are Asking Their Doctors for Drug Samples - By Name

    Ipsos PharmTrends Finds Patients Increasingly Savvy

    4 December 2002
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