Search
-
How Marketers are Really Using Generative AI
How are marketers really using generative AI? Join Ipsos’ B2B sector expert, Anne Hunter, for a dynamic discussion being hosted by the Serial Marketers community.
-
Why government decision-makers can’t ignore the public’s trust
Americans have been losing trust in the government for at least 50 years. Here’s what to know about communicating with the public in this environment.
-
Earth Day 2023 – Is concern and focus slipping on climate change?
A new global Ipsos survey of 21,231 adults reveals that, on average across 29 countries, just under a third (31%) of people agree that their government has a clear plan in place for how government, businesses and people are going to work together to tackle climate change. Agreement has fallen since last year by an average of eight percentage points across the 26 countries surveyed both in 2022 and this year.
-
[WEBINAR] The Inside Track: Leading Up to the 2024 Elections
Join the Ipsos polling team for our regular briefing on the data and trends transforming the country.
-
How to make smarter sports sponsorship decisions: Introducing Ipsos Synthesio 'Fanzone'
A new offering from Ipsos Synthesio leverages insights from social data to help brands spot emerging opportunities
-
ChatGPT and the rise of generative AI
It is our intent to put in perspective the opportunities while recognizing some of the limitations in implementing ChatGPT, LLMs, and Generative AI more generally.
-
Energy Outlook: Clues to the sector’s future from Ipsos Global Trends
Innovation and change are here for the energy industry, but the transition to new forms of energy will not be overnight, and will not happen without challenges. Dig into our new report to find out more.
-
Many Americans trust federal agencies
Though, opinion on federal agencies cleaves along partisan lines
-
How brands can show a sustainability commitment in 2023
Implementing sustainable practices is no easy feat and often takes years. But brands must understand consumer priorities and show a commitment, no matter how formidable the challenge.
-
Xperiti, an Ipsos company, launches Vepp (vepp.app)
A SaaS solution providing the technological infrastructure for fully compliant, multi-layered and real-time quality verification for B2B market research.