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To Launch or Not to Launch New Draw Games
Launching a new draw game or modifying an existing game significantly can cause great apprehension. That is because it comes with significant risk to a Lottery’s on-going sales, and ultimately its contribution back to the State and good causes. How do you minimize such risk while ensuring resources allocated to product mix changes are used most efficiently?
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Ipsos Affluent Intelligence announces the release of Ipsos Affluent Digital Audiences
Brands, publishers and media agencies can now target influential audiences identified by the preeminent study of affluent Americans.
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Will a driverless future be heaven or hell?
Driverless cars could make our lives better – or worse. The better we plan for their impact, the more we improve our prospects. But are we on the right track now?
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Gaming X,Y,Z Syndicated Study 2018
Insights on the Future of Gaming, Technology Use, Social Media, and Everything Lottery & Gambling Related Among Three Critical Demographic Groups
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Reuters/Ipsos Data: Core Political (09/06/2017)
In the latest Reuters/Ipsos Core Political, President Trump’s approval is 40%
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Reuters/Ipsos Data: Core Political (08/02/2017)
In the latest Reuters/Ipsos Core Political, President Trump’s approval is now at 37%.
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Reuters/Ipsos Data: Core Political (06/14/2017)
In the latest Reuters/Ipsos Core Political, President Trump has an approval rating of 40% among all Americans.
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Reuters/Ipsos Data: Core Political (06/07/2017)
In the latest Reuters/Ipsos Core Political, President Trump is again facing an up-tick in his disapproval numbers
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Reuters/Ipsos Data: Core Political (05/10/2017)
In the latest Reuters/Ipsos Core Political, concerns over healthcare remain high.