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Pharmaceutical Conference Explores New Frontiers for Brand Optimization
Ipsos Healthcare Researchers to Share New Modeling Techniques at Industry Conference
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Ipsos Executive Appointed to Affiliate Board of PBRIG
Fred LaManna on Board with Not-For-Profit Network of Pharmaceutical Industry Professionals
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Shared Vision for Service, Success Attracts Saracena to Ipsos
Financial Services Leader Peter Saracena Joins Ipsos Marketing
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Travel Market in the United States Heading South in 2009?
Many Leisure and Business Travelers Expect to Travel Less Often Next Year
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Caution: Understand the Potential of the Market Before You Enter
Gauging the Potential of New Consumer Goods Products Based on Market Permeability
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Small Businesses View Knowledge as Both a Key to Success and a Challenge
SMB Decision-Makers in Canada and Australia Share Same POV
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Online Video Streaming Going Mainstream
According To Recent Findings from Ipsos MediaCT's MOTION Study, Online Video Services Are Building a Mainstream Audience as the Number of Women and Older Adults Streaming Video Online Increases
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Financial Services Team Gets "Bullish" With Newly Recruited Loyalty Expert
Financial Services Research Expert Jeff Repace Heads to Ipsos Loyalty
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IGN and Ipsos MediaCT Debut Most Comprehensive Research Study to Date on the Changing Face of Videogamers
Study Breaks Long-Standing Stereotypes and Shows Gamers are More Social, More Active and More Valuable as Consumers than Non-Gamers. Videogamers are More Likely than Non-Gamers to Influence Friends' Attitudes About Pop Culture -- such as Movies and TV -- and New Technology Purchases
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Amazon and Rhapsody Show Strong Gains in Digital Music Market While iTunes Remains Dominant
5th Annual TEMPO Digital Music Brandscape Study From Ipsos Reveals Emerging Changes Within The Category
Shifts Come At Expense Of Lesser-Known Brands, Further Market Consolidation Likely In The Near Future