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[EVENT] CAR 2017
Join Ipsos at The Computer-Assisted Reporting Conference for the very latest in technological advances and data-driven tools journalists need to dig deeper into stories and give readers, viewers and their online audience the information they're demanding.
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10 Behavioral Science Principles for Great Digital Creative
What can behavioral science teach marketers about digital advertising?
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Authentic Storytelling: 5 Rules for the New Frontier of Marketing
Ipsos' Peter Minnium explains why brands need to market with authenticity to win consumers' trust.
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6 Secrets of Digital Storytelling
Marketing Land, September 9, 2016 — "Storytelling" is more than just an industry buzzword. Good stories can function as potent strategic business tools.
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Ipsos Marketing presents "Getting to Great Research Stories" at the New MR Virtual Festival
Everyone is talking about storytelling, but its role in the MR industry and how to do it (and do it well!) are not always clear.
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Ipsos Congratulates Clients on Successes at David Ogilvy Awards
Bank of America, Kraft's Cracker Barrel, and the Canadian Cancer Society Honored at Annual Advertising Research Awards
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New Research Collaboration Helps Marketers to Better Understand, Target and Reach America's Affluent
Ipsos and mTAB Collaborate for Deeper Insights and Greater Impact on America's Affluent
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They May Just Be Words On A Page Yet, What We Read As A Child Has A Tremendous Impact On The Adult We Become
IKEA Conducts National Survey About the "Power" of Reading in Conjunction with Its Month-Long Store Donation Initiative to Benefit Save the Children's Web of Support Program