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Americans still think gas prices are rising (but they’re not)
Most Americans (59%) think gas prices are rising in recent weeks (even though they aren’t), according to the Ipsos Consumer Tracker
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October 2023 LSEG/Ipsos Primary Consumer Sentiment Index
Consumer Confidence Stabilizes in Consecutive Months
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Lakshimi Sarju Joins Ipsos MMA as a Vice President Supporting Client Leadership and Solution Innovation
Innovative and solution-focused advertising executive comes to Ipsos MMA with 15 years of analytic, media, marketing mix, attribution and planning experience
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Reuters/Ipsos Survey: Israel Hamas War
Americans want to help civilians in Gaza get out of harm's way and support for the U.S. supporting Israel's position has risen since the 2014 conflict with Hamas.
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Americans split on U.S. responsibility to ensure peace in the Middle East
New ABC News/Ipsos poll finds slim majority feel U.S. has a responsibility to protect Israeli citizens; two in five feel the same regarding Palestinian citizens
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Consumers are pinched and leaning on debt
Below in five charts, we examine how Americans are handling the current macroeconomic conditions.
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Nine in ten dietary or nutritional supplement users agree that dietary supplements are essential to maintaining their health
The 2023 CRN/Ipsos Consumer Survey finds that about three-quarters of Americans use dietary or nutritional supplements
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Majority of Americans say they are unlikely to purchase electric vehicles
Though, a new Yahoo Finance/Ipsos survey finds that many are also unaware of government programs subsidizing EVs
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Ipsos Ranks as the No. 1 Most Innovative Insights & Analytics Company in the World in 2023 GRIT Top 50 Suppliers List
Ipsos, one of the largest market research companies in the world, was today named as the No. 1 Most Innovative Supplier in the 2023 GRIT Business & Innovation Report, Greenbook’s annual ranking of the world’s most influential insights and analytics providers.
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Ipsos and its clients honored with 13 wins at the 2023 ARF Ogilvy Awards
Multiple campaigns shaped by Ipsos research have been recognized by the Advertising Research Foundation