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Ipsos ASI Announces Regional Management Team

Advertising Research Specialist Appoints New Senior Leaders

What's in a Question: The Art and Science of Market Research

Ipsos Examines the New Era of Data Collection Capabilities, Methodologies, and Understanding

In-Home Digital Convergence: Reality TV, Or Not Ready For Prime Time?

New Ipsos Data On The `Digital Den' Highlights Barriers To Market Development And Provides An Estimate Of Next-Year Market Potential

Testing--and Reaching--Your Product's Performance Potential

Ipsos' Product Precision(TM)Offers Expert Guidance For Developing Successful Products

Luxury's New Challenges

AP/AOL Games Poll: Four In Ten Americans Play Electronic Games

The Resiliency Concept: It's All About Trustmarks

Ads Good Enough to Eat: 8 Ways to Increase TV Commercial Recall Probabilities in the Food Category

RBC CASH Index: Consumer Confidence Declines Sharply As Gas Prices And Mortgage Rates Spike

AP/Ipsos Poll: Poll Suggests Conservatives Uneasy With Bush, Raising GOP Fears About Election Day