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New US Business Elite Survey Shows Senior Business Executives Responsible For Over $1 Trillion Annual Expenditure
Style Conscious Businessmen With Passion For The High-Tech Possessions Also Give Work-Life Balance Top Priority
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Consumer Habits Are Hard to Break--Even Good Ones
Targeted, Educational, And Sustained Advertising, Strong In-Store Support, And Realistic Expectations Key To Success For High-Investment Or New-To-The-World Products, Says Article From Ipsos Vantis
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Consumer Habits are Hard to Break--Even Good Ones
Success Factors in Launching Highly Innovative Products
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Portable Devices And The Desire For Individual Songs Fuel Record Growth In Fee-Based Music Downloading
Ipsos Quarterly Digital Music Study TEMPO: Keeping Pace With Digital Music Behavior Finds That Over Half of American Teen And Adult Music Downloaders Have Paid
Study Also Finds College-Age Downloaders Still Reluctant To Pony Up -
Cable and Telecom Association Showcases Innovative Ipsos Research Tool
Ipsos ConStruct(TM) A "Twist On A Standard Method"
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Brick-and-Mortar Preferred Over Internet For Buying Electronics Device
See And Touch Comfort Factor Critical As Twice As Many Consumers Likely To Shop In Person Than Online For Media Hubs, According To Latest Ipsos Insight Study America's Digital Den