Search
-
Are we prepared for population decline?
New research from Ipsos’ 2024 Generations Report underscores why it’s more important to tailor communications, product development and service delivery to the values and expectations of different age cohorts.
-
Ipsos Update – May 2024
Earth, plastics, politics … Ipsos Update explores the latest and research & thinking on key topics from Ipsos teams around the world.
-
CRIC: How *Humans Successfully Harness the Power of AI Insights
Revel in exciting breakthroughs and discuss practical implementations with colleagues across industries – including those at Ipsos.
-
Tories (43%) Hold a Steady 19-Point Lead over Liberals (24%), as a Third of Canadians Say They Would Never Vote Liberal in the Next Election
The Conservatives have a 19-point lead over the Liberals, who still appear at risk of losing their second-place position.
-
Beyond Tropes, Tokenism and Talk
Join Ipsos’ Grace Tong and Ted Doering as they work with other industry leads to participate in a hackathon with cross-functional teams.
-
Helping with Everyday Expenses, Investing in Healthcare and Reducing Personal Taxes are Canadians’ Top Budget Priorities
Pocketbook relief and healthcare investments are Canadians’ top budget priorities regardless of the party of their choice.
-
Tories (41%) Open 18-Point Lead Over Liberals (23%), Lead in Every Region Except Quebec
The Conservatives have opened an 18-point lead over the Liberals, who still appear at risk of losing their second-place position. The Conservative lead has grown by 2 points in four months, underscoring the challenges that the incumbent Liberal government is facing.
-
Global Happiness 2024
The new edition of Ipsos’ Global Happiness report finds there’s been a slight dip in happiness year-on-year as economic and political clouds loom overhead.
-
Millennials and Gen Z less in favour of gender equality than older generations
Ipsos’ annual International Women’s Day finds 60% of Gen Z men across 31 countries think women’s equality discriminates against men.
-
The Most Influential Brands in Canada, 2023
As you’ll read, just about every influential brand shored up its position by building mutually beneficial partnerships with other high performers, extending their reach and consolidating their influence.