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Ipsos Update – August 2022
With recent record-high temperatures in Europe in mind, Ben Page introduces this month’s edition with reflections on whether the more urgent threat of inflation threatens to overshadow the global public’s concern about climate change. We explore this in more detail with articles on perceptions of inflation in the MENA region, and deep dives into concern about climate change in Switzerland and support for net zero policies in the UK. We also look at the perception of traditional and non-traditional media across the EU and how technology will influence the future of music.
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Almost three-in-ten citizens globally say they have started a business at some point
Entrepreneurialism is the spawning ground for small businesses which we know help drive the health of most economies. Small businesses took the brunt of pandemic shut downs and are now only recovering. So, what does the spawning ground look like now? A new 26-country Ipsos poll finds that entrepreneurial activity is alive and well in some countries but lacking in others.
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Ipsos appoints Paulien Schieven as Chief Client Officer for the Netherlands
Paulien Schieven started as Chief Client Officer at Ipsos in the Netherlands on 1 May.
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[Event] Ipsos at the MIE 2021
The Marketing Insights Event is different this year. The digital event will take place from 10 May to 8 June. Will you be there?
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Ipsos Update – February 2021
Our monthly round-up of the latest research and thinking from Ipsos around the world includes new global surveys on life during the pandemic, a new white paper on quality in market research and special features on US and French society.
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Entrepreneurialism alive and well in the time of the pandemic
Entrepreneurial spirit is up among women and younger adults.
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Daan Versteeg new Country Manager Ipsos
Since 4th of February 2020 Daan Versteeg is the new Country Manager of Ipsos in the Netherlands.
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Ipsos Update - June 2019
June’s edition of Ipsos Update presents our latest research and white papers on topics including mystery shopping, global views on Europe, ethics in social media research and ageing in Japan.
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Innovating succesfully, how do you do that? Tips and tricks from the innovation experts
The strength of Jobs to be Done is that it’s always about groundbreaking studies, according to innovation expert Johannes Hartmann.
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[EVENT] Better Decisions Breakfast Sessions - June edition
Do you think you know what your client wants? Think again!
Discover how to generate insights that uncover the needs of your client.