The Ipsos Almanac

Ipsos MediaCT Tech tracker is a quarterly, GB nationally representative survey which measures the emerging trends and developments in technology.

In this edition of the Ipsos Marketing newsletter, we bring you a collection of thought pieces on motherhood and how understanding this life changing moment is a key opportunity for brands and for business.

This Ipsos ASI paper demonstrates the role of the Big Idea in award winning advertising and how it can help increase return on investment.

This paper looks at the Big Idea - what it is and why it provides the best opportunity for successful creative development and how research can help.

The Business Elite are the most senior business executives in the world's largest companies. Using our Business Elite survey, Ipsos MediaCT investigates how their media consumption has been evolving.

This edition of the Reputation Council report includes, for the first time, contributions from communications professionals from Europe, Latin America, Russia and the USA.

This report explores the impact of kidney disease from the point of view of parents, and looks at the intricacies of their relationships with young adults.

The aim of the discussion was to bring together an invited group of carer and patient representatives, and healthcare professionals to discuss findings in order to create content for a mandate which NHS Kidney Care could take to the Department of Health.

How has the rise of Smartphones and Tablets changed online behaviour?

This survey, funded by the Department for Education and carried out by Ipsos, aims to provide information to help monitor the progress of policies in the area of childcare and early years provision.