The Ipsos Almanac

A greener lifestyle is often seen as expensive but is the cost of living crisis changing this? Our research shows that UK households plan to make environmentally friendly changes due to, not despite of, the rising costs. These changes create opportunities to tackle two key concerns together and the…

Ipsos research shows that Britons believe increases to the cost of living pose a risk to the nation’s health. But what does the crisis mean for the NHS and the service it can provide – particularly to those feeling the effects of increased poverty – and how can we stop a downward spiral?

Consumers in Northern Ireland are being impacted by rising costs, at a time when they already have the lowest gross weekly income compared to the UK average. Captured through interviews and video diaries, the real-life journeys in this article show how affordability permeates all aspects of the…

Through an economist's lens, Dr Linda Yueh shares her take on key challenges of the cost of living crisis, thoughts on economic policy and growth, and some possible glimmers of good news. Dr Linda Yueh is an economist at Oxford University and London Business School, and the author of The…

The price of food is up by 16.4% from last year – the largest uplift since the 1980s. Two in five (39%) are now worried about affording food next month. Shoppers are being savvier by switching supermarkets and buying essential ranges, but these are temporary fixes and unlikely to help everyone. The…

The cost of living crisis takes many forms. There’s the national crisis, the political crisis and the social crisis. In each case, social research has a vital role to play in exploring what rising prices mean for individuals and different groups, as we ultimately seek to answer: what is the real…

Mike Brewer, Chief Economist and Deputy Chief Executive of the Resolution Foundation joins Gideon Skinner, UK Head of Political Research at Ipsos to analyse the cost of living crisis and the future of the economy. Mike and Gideon delve into the cost of living crisis and share their thoughts on how…

When the cost of energy, fuel, transport and goods go up it leads to specific challenges in rural areas, putting rural inequality into sharp focus. As such, there’s overwhelming concern about the rising cost of living among people living in the Highlands and Islands. Residents need to cope with…

Welcome to the 2022 edition of Ipsos Understanding Society from Trinh Tu, Managing Director, Public Affairs.

References to the articles from Understanding Society: Cost of Living can be found here