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Beyond Gaming: What you need to know
The video game industry is not just a niche market; it is a global entertainment powerhouse that continues to outpace other sectors.
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Short-Form Social Misfits
The next creative shift that will drive advertising effects in TikTok, Instagram Reels and YouTube Shorts
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Unlock the power of the creator economy
The Creator Economy is booming and with it, the opportunity for brands to drive real engagement through authentic voices.
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Truth vs. Entertainment: The allure of news influencers
Our latest data reveals human attitudes in all their complexity. Presented at the Anthropy National Gathering, we carried out research to understand not just what news our country was consuming, but why.
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Essential Digital Skills for Work 2024
The fifth wave of tracking Essential Digital Skills (EDS) research launched in Lloyds Banking Group’s Consumer Index report at the end of 2024. Ipsos was commissioned by Lloyds Banking Group to measure the UK’s ability to navigate the online world – in life and in work.
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From Survey to Success: DHL's Customer Experience Transformation
DHL Supply Chain UKI’s Customer Experience Management programme has evolved from a simple survey into a cultural success story.
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Mastering the Closed-Loop Feedback System
Closed loop is a core component of effective VoC programmes today, yet execution levels vary significantly. Learn how to implement a truly effective closed-loop feedback system.
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Evolving Your VoC Program for Continued Success - AXA Case Study
Keep your Voice of the Customer (VoC) program fresh and effective with ongoing improvements and innovative tweaks.