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  • Society

    Blair Cannot Count On Baghdad Bounce

    The British participation in the American-led invasion of Iraq was, at the moment it began, possibly the least popular war with the British public of any in which British troops have joined since opinion polls first began. But no sooner had the first shots been fired than public opinion started to swing in favour of British involvement in the war and kept on going. Within a couple of days the polls were finding solid majorities in favour where previously they had found solid majorities against, a movement which even reports of civilian casualties, "friendly-fire" incidents and later widespread looting and lawlessness apparently did nothing to check. The scale of the change of opinions makes it one of the most dramatic turnarounds that MORI has measured.

    2 May 2003
  • Society

    Residents See The Benefit In Hosting The Olympics

    Residents of cities due to host, or potentially bidding to host, the Olympic Games are in favour of the event. New research by MORI for SportAccord shows a majority of the people whose lives will be affected the most support holding the biggest international sporting event in their hometown.

    1 May 2003
  • Society

    Iraq: Is Anybody Listening?

    The British public very nearly to a man (sic) say they are 'interested' in news coverage of the war in Iraq. More than four people in ten (43%) express the view that they are 'very' interested and another 42% are 'fairly' interested, making 85% in all, while one person in twenty, 5% say they are not at all interested, and another one in ten, 9%, saying they are 'not very interested'. Somewhat more men than women are 'very interested' in news coverage of the war, but perhaps not by as wide a margin as one might expect: All 43%, men 47%, women 40%.

    9 April 2003
  • Media & Brand Communication

    Media Coverage Of Iraq Conflict

    More than four in five Britons (85%) say they are either very or fairly interested in news coverage of the current conflict with Iraq, according to new research from MORI. Most people (55%) say they trust television coverage most, compared to one in 10 (eight per cent) who trust newspaper coverage the most. A quarter (27%) say they trust each equally, and one in 20 (five per cent) say they do not trust newspaper or television coverage.

    4 April 2003
  • Society

    Winning The Public Opinion War

    MORI chairman Sir Robert Worcester examines the state of public opinion as British forces go to war against Iraq.

    19 March 2003
  • Society

    War With Iraq - The Ides Of March Poll

    Tony Blair's standing with the electorate has suffered a blow in recent weeks — following high-profile disagreements with senior Labour MPs — with MORI's latest research showing a six per cent drop in his approval rating on Iraq.

    17 March 2003
  • Society

    America's PR Problem

    The United States of America has a PR problem. It's not just that they are overpaid, over weight, and over here, although they are, it's that they are misunderstood. That's a big problem for the US of A, for the President, George W. Bush, and it is certainly a problem for Britain's Prime Minister, Tony Blair, at this time of world tension.

    22 February 2003
  • Society

    British Views On Immigration

    Concern about immigration but acceptance of multi-culturalism

    10 February 2003
  • Society

    Party Support In 2002

    The general impression of the political scene over the last few months has been of gradually crumbling support for the government, as measured in tumbling satisfaction ratings, but tempered by reluctance to swing to the Tories, with a consequent seepage towards the Lib Dems and Labour support otherwise holding up better than might otherwise be the case - but this has been based almost entirely on broad-sweep polls, with only speculation about the details.

    7 February 2003
  • Society

    Dissatisfied Tories Pose Problem For Duncan Smith - And Themselves

    This has not been a good week for the Conservative Party at Westminster. And the results from our polling across the country will also be cause for concern for the party. For the first time, more Conservatives are dissatisfied than satisfied with the way Iain Duncan Smith is doing his job as party leader, according to the MORI Political Monitor survey for October.

    1 November 2002
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