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Unlock Sales Growth Potential
Maximize your sales potential with Product Recommendation Mystery Shopping with Ipsos.
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The Financial Research Survey (FRS)
Unlocking Consumer Financial Behaviour: Insights to Drive Growth in Financial Services
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International Women's Day: Spotlight Projects in Public Affairs
To celebrate International Women's Day across Public Affairs, we wanted to explore various policy areas and projects completed over the past year and put spotlight on how they are able to contribute towards this year's theme of 'Accelerating Action'.
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Ipsos UK Named MSPA Europe/Africa Leader for 10th Time
Ipsos UK receives MSPA Europe/Africa Elite Membership for 2025, marking a decade of industry excellence.
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Identifying and Overcoming Commercial Data Challenges with Ipsos Data Labs
Join us on 12 February for an exclusive breakfast event where we'll be bringing together experts in the industry to discuss the data and analytics challenges, and potential solutions, that organisations are facing today.
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Misfits and the Machine: Why AI alone can’t crack creative effectiveness
In the second of our AI in Advertising papers, we explore the benefits and limitations of using AI in ad development.
Data Labs
Ipsos Data Labs is an enhanced offer focused on harnessing our deep data analytics expertise.
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What is an Exit Poll and how does it work?
How does the Ipsos Exit Poll work? Mike Clemence reveals how the data behind the Ipsos Exit Poll, provided to BBC, ITV and Sky to reveal at 10pm on General Election Night, is gathered and calculated to determine the likely result of the election