News & Events

Where Americans stand on the economy

Below are five charts on how Americans are feeling economically and how this might factor into Americans’ purchasing habits

Ipsos Data Drops: How the loss of tax credits could affect electric vehicle adoption

Half of Americans don’t know that EV tax credits are set to expire in September, according to Ipsos data. Automakers must adjust their pricing and messaging, quickly, for a chance at growth.

E-Commerce and Digital Entertainment Go Global

Consumers around the world embrace online, transaction-based and entertainment activities, The Face of the Web study from Ipsos- Insight reveals

AP/AOL Poll: More Than Half Of Americans Say They Expect High Energy Prices To Cause Financial Hardships

Large Majority Of Americans Have Written Off Public Pension Sources As Their Retirement Mainstay

Ipsos Study Also Shows Retirees Aren't Counting On Kids Or Own Homes To Bail them Out In Old Age

Consumer Spending For Flowers And Floral Products Tops $6 billion In 2004

Ipsos Study Shows Floriculture Industry Still Struggling To Grow Buyer Base

More Bang By The Bundle?

Americans Look Forward To Competitive Bundled Communications Services, Ipsos Study Shows

Moods, Minds, And Motivations: Measuring Emotions For Advertising Results

Ipsos-ASI Identifies Exactly How Consumers Interpret And Understand Adversiting

AP/Ipsos Poll: Popular Support For Bush's Domestic Agenda Slipping

Overall Satisfaction With Congress And The President Drops As Well

Fast Food Nations

New Ipsos International Survey Shows Americans In League Of Their Own When It Comes To Eating Out And Eating On The Run