The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
Brands shouldn't overlook the partisan common ground on healthier food, or the strong demand for safety and transparency among mothers and women.
The July Reuters/Ipsos Core Political shows that Americans remain split on what is the most important issue facing the country today.
In five points, we look at how people across 29 countries feel about everything from if, and when, abortion should be legal to who, if anyone, should be punished when it’s illegal.
Most retailers (78%) retailers surveyed agree that paid promotion methods reap benefits that organic methods alone cannot achieve.
Americans who have served on juries are more likely to trust the legal system.
Two in five Republicans would vote for Donald Trump even if he is convicted of a felony or serving time in prison.
We look at the numbers behind the first Republican primary debate in the five charts below
Politico Magazine/Ipsos polling finds attitudes on when Trump should stand trial are steady, though the partisan divide on the question is growing
In five infographics, we explore some unexpected opinions of the generation that grew up in the wake of World War II and the hippie movement.
Post-debate FiveThirtyEight/Washington Post/Ipsos poll also finds that a majority of Republican primary voters did not watch the debate