The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
Marketers should identify the unique, tangible features of their EV models, and build creative campaigns around those specific solutions.
The third edition of our Equalities Index covers 31 countries, and finds twice as many think campaigns to promote equality should go further (43%) than believe they ought to be rolled back (21%).
As The Situation In Iraq Shifts From War To Reconstruction, Optimism About Local Economies Continues To Grow; Even The Partisan Gap In Consumer Confidence Is Narrowing
The Gap Between Presidential Approval And Confidence In The Country Is Narrowing
Ipsos-Insight Aims To Take Bigger Slice of $6 billion MR Pie
Increased Optimism About The Future Of America's Local Economies Witnessed In The Lead Up To The War In Iraq And During War Partisan Party Identification May Explain Some Of The Record Jump In The CASH Index
But Support Is Divided Along Partisan Lines, With A Majority of Independents Not Supporting the President, an Ipsos-Public Affairs/Cook Political Report Poll Finds
An Untapped Market?
The drug marketer's "new reality"
No Child's Play