The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
The top two categories where people say they buy premium, high quality or “luxury” brands are electronics and fragrances/colognes, according to a new poll from the Ipsos Consumer Tracker
Few Americans say they're reading positive news about the economy, though more Republicans say they're seeing it than Democrats, according to new polling from the Ipsos Consumer Tracker
Four in ten people say they would eat a plant-based substitute for meat
Following the Democratic primary debates last week, Joe Biden maintains his lead in the primary, with Bernie Sanders coming in second.
Head of Customer Experience (CX) at Ipsos, Jon Atkin, underlines the importance of choosing a consultative services partner alongside the right technology vendor
New Ipsos/USA Today poll: In wake of tragedies in Texas and Ohio, Democrats are more likely than Republicans to blame racism and loose gun laws
Former Vice President Joe Biden continues to lead in the Democratic presidential primary.
Most major stock markets are rallying this year despite trade tensions and other headwinds.