The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
The top two categories where people say they buy premium, high quality or “luxury” brands are electronics and fragrances/colognes, according to a new poll from the Ipsos Consumer Tracker
Few Americans say they're reading positive news about the economy, though more Republicans say they're seeing it than Democrats, according to new polling from the Ipsos Consumer Tracker
Ipsos and mTAB Collaborate for Deeper Insights and Greater Impact on America's Affluent
One Quarter of Prime-Time Viewers Aged 18-49 Have Cut Back on TV Service Subscriptions
Majority of Global Citizens (75%) are Happy Despite Gloomy Economic Sentiments `Very Happy' Cohort (20%) Down Two Points Since December 2012