The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
When was America greatest? A (shrinking) majority say it was greatest before the 1980s, according to the Ipsos Consumer Tracker. Just 9% think it’s at its greatest in the present day. More (12%) think it was never great.
Only 34% of parents have started back-to-school shopping heading into August, according to the Ipsos Consumer Tracker
Movers And Shakers Of Public Opinion Shows Acute Risk To Companies' Reputations And Operations
Online Video Activities Are Outpacing The Growth In Popularity Of Other Digital Media, While Social Networking Is Quickly Becoming The Dominant Online Behavior Globally According To Ipsos Insight's Latest The Face Of The Web Study
