The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
When was America greatest? A (shrinking) majority say it was greatest before the 1980s, according to the Ipsos Consumer Tracker. Just 9% think it’s at its greatest in the present day. More (12%) think it was never great.
Only 34% of parents have started back-to-school shopping heading into August, according to the Ipsos Consumer Tracker
Sensitivity, Humor Rate Higher Than Good Looks And Money, In Ipsos Global Survey
China Bucks The Trend
Leading Market Researcher Ipsos-Insight Launches Ipsos PetTrends Tracking Health And Wellness Product Purchases For Cats And Dogs
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Shows Drop In Consumer Confidence
Americans Divided On Personal, Public Role Of Religion
Exciting Game, Memorable Ads, According To Post-Game Ipsos-ASI Advertising Survey
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