The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
The top two categories where people say they buy premium, high quality or “luxury” brands are electronics and fragrances/colognes, according to a new poll from the Ipsos Consumer Tracker
Few Americans say they're reading positive news about the economy, though more Republicans say they're seeing it than Democrats, according to new polling from the Ipsos Consumer Tracker
Consumer Confidence Declines as Worries Mount on Rising Fuel and Food Prices, Mideast Instability
Panelists Find Oscar Telecast on ABC More Enjoyable with AppCast Mobile Applications
Global Citizens in 24 Countries Choose Their Primary Pleasure Trip
Citizens in 24 Countries Assess the Current State of their Country's Economy for a Total Global Perspective
The Work Itself Drive How Employees Feel about Their Job More Than Their Pay, Employer or Coworkers
In Collaboration with Future Publishing, GamePlan UK Becomes the First Syndicated Business Intelligence Tool to Offer Continuous Forward-Looking Insights on the UK Videogame Market
Survey Shows Lack of Confidence in State and Local Government Bonds
Kevin Thompson Joins Ipsos' U.S. Media, Content & Technology Research Team
