The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
When was America greatest? A (shrinking) majority say it was greatest before the 1980s, according to the Ipsos Consumer Tracker. Just 9% think it’s at its greatest in the present day. More (12%) think it was never great.
Only 34% of parents have started back-to-school shopping heading into August, according to the Ipsos Consumer Tracker
Americans' optimism about the direction the country is headed in has decreased, as has President Biden's approval rating
Consumers are uneasy amid rising COVID cases and the spread of the Delta variant
Global survey finds onus to lead recovery is on governments and big business
More men than women support including women in the military draft
Ipsos is one of the winners of the 2021 MSPA Americas Shoppers’ Choice Awards
A new global Ipsos study conducted with the World Economic Forum explores attitudes to sports and finds that globally most (58%) would like to practice more but say they lack of time to do so (37%).
Plus, more on how the unvaccinated view travel and Americans' TV watching habits.
