The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
When was America greatest? A (shrinking) majority say it was greatest before the 1980s, according to the Ipsos Consumer Tracker. Just 9% think it’s at its greatest in the present day. More (12%) think it was never great.
Only 34% of parents have started back-to-school shopping heading into August, according to the Ipsos Consumer Tracker
Ipsos' Loyalty Research Specialty Nabs Two Nominations for Best Papers in Research and Service
Continued Growth Propelling Ongoing Hiring Plan in the U.S.
Marketers Can Find the Next Billion Consumers by Understanding Emotional Connections to Devices, According to Global Multi-screen Study by Ipsos OTX MediaCT
Citizens in 24 Countries Assess the Current State of their Country's Economy for a Total Global Perspective
24 Country Survey in Wake of Japan's Power Plant Disaster Shows Nuclear Energy Now Less Supported than Coal
22 Country Survey also Finds only 15% Feel There will be Less Attacks by al-Qaida as a Result, and only 11% Feel Safer than Before bin Laden's Death
