The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
Marketers should identify the unique, tangible features of their EV models, and build creative campaigns around those specific solutions.
The third edition of our Equalities Index covers 31 countries, and finds twice as many think campaigns to promote equality should go further (43%) than believe they ought to be rolled back (21%).
September sees a 0.1 point rise from June to 50.5.
Three quarters say cancer treatment would have a catastrophic impact on their finances.
Yes – if you are Republican.
A new Ipsos study for the Bill & Melinda Gates Foundation’s Goalkeepers campaign highlights key differences on optimism, attitudes to the UN’s Sustainable Development Goals (SDGs), and what people around the world want their leaders to focus on.