The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
When was America greatest? A (shrinking) majority say it was greatest before the 1980s, according to the Ipsos Consumer Tracker. Just 9% think it’s at its greatest in the present day. More (12%) think it was never great.
Only 34% of parents have started back-to-school shopping heading into August, according to the Ipsos Consumer Tracker
New global study shows trust in traditional media is perceived to have declined over the past five years, due to the prevalence of fake news and doubts about media outlets‘ intentions.
Uptick in optimism in India, the U.S. and several European markets. Japan, Saudi Arabia and Australia show signs of slowdown. Latin America and South Africa still in a slump.
Almost Half (43%) of C-Suite Executives Now Reporting That Their Organization Has Been Breached. Having Frequent Employee Training, Well-Established Data Security Policies & Understanding Legal Requirements Has Not Been Enough
Approximately one-in-five Americans approves of the job Congress is doing.
New Ipsos Study for World Refugee Day Also Highlights Skepticism About Genuineness of Refugees and Their Integration in Host Countries
An Ipsos survey of 1227 U.S. adults aged 60 and older on behalf of the National Council on Aging shows that seniors are especially concerned by health and finance-related matters. The survey also highlights how much female and lower-income seniors are particularly prone to worry about financial security.
