The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
When was America greatest? A (shrinking) majority say it was greatest before the 1980s, according to the Ipsos Consumer Tracker. Just 9% think it’s at its greatest in the present day. More (12%) think it was never great.
Only 34% of parents have started back-to-school shopping heading into August, according to the Ipsos Consumer Tracker
New Ipsos polling finds that more are willing to try the new social media app
Ipsos has been recognized by the MSPA Americas Shoppers’ Choice Awards for the fifth year in a row, affirming Ipsos’ reputation as a best-in-class provider within the highly competitive mystery shopping space.
One in three workers expect AI to lead to the loss of their current job.
Many feel that Twitter is dominated by extreme and unpleasant people
Below are five charts documenting how Americans feel about Meta's new social media platform, Threads
16 August 2023
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Young Americans Are Reshaping the Vacation Landscape
New Politico Magazine/Ipsos poll finds that two in five Americans think Trump should be imprisoned if convicted on either of his two criminal indictments.