The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
When was America greatest? A (shrinking) majority say it was greatest before the 1980s, according to the Ipsos Consumer Tracker. Just 9% think it’s at its greatest in the present day. More (12%) think it was never great.
Only 34% of parents have started back-to-school shopping heading into August, according to the Ipsos Consumer Tracker
Citizens in 25 Countries Assess the Current State of their Country's Economy for a Total Global Perspective
Despite this Support, Some Oppose the US Becoming a Full Member of the Court
Ipsos Research Experts to Present Insights from Soon to be Published Book, The Wallet Allocation Rule
Ipsos' Censydiam Report Identifies Eight Trends That Will Dominate Consumer Behavior Over the Next 12-24 Months
Data Analytics Seen as Having the Biggest Impact on Better Serving Customer Needs
Ipsos Study Finds Young Adults, Current Owners of Wearable Technology Most Likely to Buy Devices
A Third of US Adults Are Interested in Using Mobile Device Applications to Pay for Things in the Near Future
