The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
The top two categories where people say they buy premium, high quality or “luxury” brands are electronics and fragrances/colognes, according to a new poll from the Ipsos Consumer Tracker
Two-Thirds (64%) Say they Approve of the Actions of the Supreme Court Over the Last Year and an Even Greater Number (85%) Say they Have Respect for Supreme Court Justices
U.S. and 19 states v. Microsoft: In the Court of Public Opinion
New Data Shows Internet Users Unconvinced by Existing Credit Card Security Measures But Only 1% say They're Victims of Online Fraud
America's Thoughts: June 25, 2001
Ipsos-Reid Opens US Public Affairs Polling Division With Thomas Riehle as President and Chief Operating Officer
No Need, no Interest, no Money Keep Billions Away Only an Estimated 6% of the World is Online--Ipsos-Reid
Ipsos-Reid Study Examines TV Sports Viewing Habits
Even Boomers getting in on the act - Ipsos-Reid global study
