The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
The top two categories where people say they buy premium, high quality or “luxury” brands are electronics and fragrances/colognes, according to a new poll from the Ipsos Consumer Tracker
Few Americans say they're reading positive news about the economy, though more Republicans say they're seeing it than Democrats, according to new polling from the Ipsos Consumer Tracker
Game of Thrones Predictions. Content warning: Spoilers ahead
Most are more willing to take personal actions to cut down waste, but are skeptical of policy actions
Ipsos survey examines attitudes about “vices” like cannabis, wine and gambling
Ahead of 4/20 Day, Ipsos offers new data on the future of “vices”
President Trump's approval rating is strong among Republicans, but continues to be low among Independents and Democrats.
Cleaning Was Also Found to Make People Less Nervous and More Proud
Ipsos Appoints Debi Lee to Lead HR for North America; Elevates Kristen Kehoe to Newly-Created Role Heading “Generation Ipsos” Analyst Development Program