The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
The top two categories where people say they buy premium, high quality or “luxury” brands are electronics and fragrances/colognes, according to a new poll from the Ipsos Consumer Tracker
Few Americans say they're reading positive news about the economy, though more Republicans say they're seeing it than Democrats, according to new polling from the Ipsos Consumer Tracker
Joe Mann Joins Ipsos Loyalty in Client Relationships and Business Development Role
Five Types of Shoppers Exist that Transcend Country Boundaries
U.S. Adults Aged 30 and Older Have Grown More Risk-Averse
Rubio leads Florida Senate race, Governor's race remains close
However, Generational Differences Emerge When it Comes to Putting a Baby to Sleep