The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
The top two categories where people say they buy premium, high quality or “luxury” brands are electronics and fragrances/colognes, according to a new poll from the Ipsos Consumer Tracker
Few Americans say they're reading positive news about the economy, though more Republicans say they're seeing it than Democrats, according to new polling from the Ipsos Consumer Tracker
Six in Ten Say Recession Has Harmed Their Own Company's Culture
Price and Safety Also Top Considerations
Cuatro de Cada Cinco Esperan que sus Hijos Obtengan por lo Menos un Tнtulo Universitario de Cuatro Aсos
Four in Five Expect Their Children to Attain At Least a Four-Year College Degree
Current Release Reveals Significant Changes in Consumer Media Behavior - Resulting from Increased Engagement with Content Using Laptops and Smartphones