The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
The top two categories where people say they buy premium, high quality or “luxury” brands are electronics and fragrances/colognes, according to a new poll from the Ipsos Consumer Tracker
Few Americans say they're reading positive news about the economy, though more Republicans say they're seeing it than Democrats, according to new polling from the Ipsos Consumer Tracker
An Interview with Tim Keiningham, Senior Vice President, Ipsos Loyalty
Latest Ipsos Insight Study Finds Broadband Internet Access Peaking, Wireless Connectivity to Drive Next Phase Of Global Internet Usage.
Ipsos TEMPO Study Reveals Impact Of Increasing Digital Acquisition Methods On Physical Purchase Preference For Purchasing CDs By Favorite Artists Remains Strong
