The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
Marketers should identify the unique, tangible features of their EV models, and build creative campaigns around those specific solutions.
The third edition of our Equalities Index covers 31 countries, and finds twice as many think campaigns to promote equality should go further (43%) than believe they ought to be rolled back (21%).
Survey of employed adults in 29 countries for the World Economic Forum finds one in four now working from home more often than before the pandemic; preference is for working remotely half of the time after it is over
Many consumers think companies should be doing more; the numbers track close to feelings on corporations and racial justice.
Baby Boomers are the most likely to plan to watch the Olympic Opening Ceremony
Investment Index at its highest since October 2019
New Public Agenda/USA Today/Ipsos poll finds that majority feel people have a lot of influence in problem-solving nationally and locally when they get involved
But are most looking forward to watching gymnastics and Simone Biles.
The new Sallie Mae/Ipsos report reveals that families paid less for college but still relied on the same paying strategies as pre-pandemic.