The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
Below are five charts on the stories Americans are paying the most attention to and the stories Americans care most about
The number of workers who commute five days a week or more has risen to half (49%), according to the Ipsos Consumer Tracker
Newsy/Ipsos shows that Republicans and Democrats are skeptical of opposite party’s openness to opinions of others
New Ipsos Brand Insights study uses commercial brand assessment tools to compare President Trump and former Vice President Joe Biden’s respective brands.
Advertising Research Foundation honors campaigns by Tropicana, Meow Mix, Jif and more at first-ever virtual gala
More countries show gains than losses in economic confidence, but none has recovered to pre-pandemic levels – except China.
New FixUS/Ipsos poll reveals political divergence in assessment of the current state of the country and priorities for the future
Job insecurity and ability to the learn essential new skills on the job vary widely across countries.
By combining cutting-edge research expertise and AI technology, Ipsos fast-tracks smart questionnaire creation.
